TAYLOR, TEXAS PRIVACY POLICY

Taylor, Texas respects the privacy and confidentiality of individuals who visit the Taylor, Texas website located at taylormadetexas.com.  The City of Taylor, Texas maintains this website privacy policy to help you understand the commitment of Taylor, Texas to safeguard the privacy of the information you provide to the City of Taylor, Texas on the TaylorMadeTexas.com Website. This Privacy Policy outlines the information, that Taylor, Texas will collect from you on TaylorMadeTexas.com, and how Taylor, Texas will use that information.

COLLECTION OF YOUR PERSONAL INFORMATION BY TAYLOR, TEXAS 

The City of Taylor, Texas’ mission is to provide you with personalized services and offerings designed to enhance your travel planning experience. To do so effectively, the City of Taylor, Texas collects the following information:

(a) Personally Identifiable Information. The City of Taylor, Texas, through the use of the TaylorMadeTexas.com website, only collects personally identifiable information about you when you voluntarily provide such personally identifiable information to The City of Taylor, Texas using TaylorMadeTexas.com. If you do not wish your personally identifiable information to be collected, please do not submit it.

(b) Information from the Use of “Cookies”. The TaylorMadeTexas.com website may employ “cookie” technology. Cookies are small pieces of data stored in files on your computer allowing the City of Taylor, Texas Website to track your use of TaylorMadeTexas.com as you visit the website. The use of cookies by the Taylor, Texas Website complies with generally accepted programming standards and practices. Please note that you can choose to block the use of cookies through settings in your web browser but be advised that certain features of the Taylor, Texas Website may not work properly without them.

USE OF YOUR INFORMATION BY THE CITY OF TAYLOR, TEXAS

It is the policy of the City of Taylor, Texas not to sell, share, transfer, or rent to third parties any information you provide to the City of Taylor, Texas, through the use of TaylorMadeTexas.com, without your written consent except as required by operation of the law or in compliance with legal authorities; provided, however, the City of Taylor, Texas may share your personal information with certain third parties (“Target Third Parties”) without your written consent in order to further the purpose for which you voluntarily provide The City of Taylor, Texas with the information. Additionally, the City of Taylor, Texas engages third-party information management service providers to help maintain efficient operations. Because such information management service providers may access our systems, such information management service providers may have access to your information. The City of Taylor, Texas does not transfer or relinquish ownership of information maintained about you within the City of Taylor, Texas systems and databases to such information management service providers but requires these information management service providers to sign confidentiality agreements to keep all confidential information and other proprietary information found in our systems confidential.

The City of Taylor, Texas routinely collects, compiles, and reports statistics and information reflecting the use of TaylorMadeTexas.com and information services in order to enhance membership services, and advertising services, improve marketing and promotional efforts, analyze TaylorMadeTexas.com website usage, improve TaylorMadeTexas.com content and layout, generate aggregate reports on trends, interests, and behavior and enhance service offerings.

The City of Taylor, Texas reserves the right to take any action it deems prudent or necessary to safeguardTaylorMadeTexas.com and your information in the City of Taylor, Texas systems and databases from malicious or unwarranted attack by viruses, hackers, or other miscreants.

COLLECTION AND USE OF YOUR INFORMATION BY THIRD PARTIES

Please note that third parties offer goods and services on and through TaylorMadeTexas.com. We assume each such third party has its own internal privacy policy and data collection and use practices. The City of Taylor, Texas does not have any responsibility for its practices.

CHANGING AND DELETING YOUR PERSONAL INFORMATION

You may request the City of Taylor, Texas to change or delete your personal information in its systems and databases by submitting a detailed description of the desired action to the following e-mail address: PIO@taylortx.org.
Please note that after the City of Taylor, Texas processes a change or deletes your personal information from active Taylor, Texas systems and databases, it is possible that non-active residual copies of your information may still exist in its systems and on archive or backup media.

Opting Out
You can always choose not to provide information, even though it might be needed to take advantage of the City of Taylor, Texas tourism’s services, or to receive more information about Taylor, Texas. If you do not want to receive e-mail or other mail from us, please contact us by telephone at 512-352-3675 or email us at PIO@taylortx.org with “Remove from your mailing list” in the subject line. All emails sent through our newsletter lists have an unsubscribe link at the bottom.

CHILDREN’S PRIVACY

The Children’s Online Privacy Protection Act of 1998 (“COPPA”) applies only to websites of a commercial nature, it considers COPPA to provide sound advice for any website that is intended for use by children. For this reason, the City of Taylor, Texas does not knowingly collect or solicit any personally identifiable information from children under 13 years of age without verifiable parental consent. In the event that we receive actual knowledge that we have collected such personal information without the requisite and verifiable parental consent, we will delete that information from our database as quickly as is practicable. With respect to any form interface that appears on a webpage on TaylorMadeTexas.com, no information will be knowingly collected from any user under the age of 13. Where “age” or “date of birth” is requested on the form interface, no information will be stored or transmitted unless the response indicates that the user is 13 years of age or older. Providing personal information is never a prerequisite for accessing the basic content or resources on this website.

YOUR CONSENT

By using TaylorMadeTexas.com, you consent to the collection and use of the above-described information by the City of Taylor, Texas (and Target Third Parties, in which case, once such Target Third Party is in possession of your information, we cannot control such Target Third Party’s use of your information). If you do not agree with the terms and conditions stated in this Website Privacy Policy, please do not access or use TaylorMadeTexas.com.

GOOGLE ANALYTICS
On this website, we collect demographic data from Google’s Interest-based advertising with Google Analytics. Visitors can opt out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Settings. Google Analytics opt-out browser add-on is available at https://tools.google.com/dlpage/gaoptout/.

REMARKETING/RETARGETING POLICY

This website uses Google Ads, Facebook, and other remarketing services to advertise on third party websites to previous visitors to our site. It could mean that we advertise to previous visitors who have not completed a task on our site or visited key pages, for example requesting a visitor’s guide. This could be in the form of an advertisement on the Google search results page, or a site on the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits to TaylorMadeTexas.com. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy. You can opt out of Google’s use of cookies by visiting Google’s Ads Settings. Alternatively, you can opt out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page.

FACEBOOK (VISITOR ACTION PIXEL)

Taylor, Texas Website uses the “visitor action pixels” from Facebook Inc. on our website.

This allows user behavior to be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. This enables us to measure the effectiveness of Facebook ads for statistical and market research purposes. The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook, which is why we are informing you, based on our knowledge of the situation. Facebook may link this information to your Facebook account and also use it for its own promotional purposes, in accordance with Facebook’s Data Usage Policy https://www.facebook.com/about/privacy/. You can allow Facebook and its partners to place ads on and off Facebook. A cookie may also be stored on your computer for these purposes.

The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. You can object to the collection of your data by Facebook pixel, or to the use of your data for the purpose of displaying Facebook ads by contacting the following address: https://www.facebook.com/settings?tab=ads.

Facebook is certified under the Privacy Shield Agreement and thus guarantees compliance with European data protection legislation (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).

YOUR QUESTIONS AND CONCERNS

If you have questions or concerns about this Privacy Policy or any of the City of Taylor, Texas use of your information, please contact us at the following e-mail address: pio@taylortx.gov.

Taylor, Texas

400 Porter Street

Taylor, Texas

 512-352-3675

CHANGES TO THIS WEBSITE PRIVACY POLICY

Understanding that Internet technologies are rapidly evolving, any changes to this policy will be promptly posted on this page, with an updated “effective date” posted below. Taylor, Texas reserves the right to modify the terms of this policy at any time and in our sole discretion, by posting a change notice to this page. Your continued use of the website following our posting of a change notice will constitute binding acceptance of those changes.

This Privacy Policy was last modified on Jan 1st, 2023.